Fathom is the official name for the new inexpensive Ford Truck, not the Ranchero
Ranchero -> Fathom
- Thread starter brianc35
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I guess "Fathom" is the best entry from the list of names InsideEVs says Ford trademarked last year: Fathom, Fuze, Hive, Mythic and Evos.
What kind of vehicle will Ford call "Hive," I wonder?
It was all Photoshop, except for the Fathom logo, which Gemini made for me. AI probably could have composed better text.gotta love AI / the new photoshop
New Article on "From the Road" about the re-tooling of the Louisville line
Previously, Ford's Louisville Assembly Plant had 3,000-3,400 employees. Google cites the Louiville Courier-Journal's firewalled report that 2,200 direct jobs are protected and structured around the new EV assembly platform. For the Fathom to be profitable, I expected the overhauled plant to have about 100 employees.
Steadfast
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Ford Fathom Update
theelectricviking.com
Ford Produces 5,000 Unicastings for Fathom EV Truck Ahead of 2027 Launch - The Electric Viking
Ford has produced more than 5,000 large aluminum unicastings for its Fathom midsize electric pickup ahead of a 2027 launch, using a Tesla-inspired Giga Press approach that melts ingots at roughly 1,300°F to cast front and rear structures as single pieces.
theelectricviking.com
To mis-quote Hall of Fame NFL coach Bill Parcells, "Don't tell me about the castings, show me the baby!"
Ford's been doing a great job of keeping the Fathom camouflaged when unauthorized cameras are about. Both the Slate and the Fathom are supposed to be available a year from now, but while the Slate is visible, the Fathom's unveiling won't happen until "early 2027."
Ford's been doing a great job of keeping the Fathom camouflaged when unauthorized cameras are about. Both the Slate and the Fathom are supposed to be available a year from now, but while the Slate is visible, the Fathom's unveiling won't happen until "early 2027."
Steadfast
Member
So they say. I thought it was supposed to be earlier in 2027 but now they ae saying Q4 - 2027. I am taking anything Ford, GM, Toyota, VW and Stellantis say with a "grain of salt".