We see a white one around Ann Arbor where we live. The car isn't as distinctive as my original 2-seat Insight so not as easy to spot in time to flash the headlights in recognition as we gen-1 Insight drivers continue to do.
Sales should pick up now that Honda's stepped up the placement of its 30-second spot. You know, the one with the happy family driving through the countryside in a Clarity Plug-In Hybrid with a giant see-through D-cell battery looming behind them. Explaining the Clarity PHEV in 30 seconds is a pretty tall order. Showing a family of 5 riding comfortably inside while stating "it runs on electric and has gas--if you need it" followed by listing the car's 340-mile total range is the most one could expect to convey in 30 seconds. If someone is thinking about going electric, it will pique their interest.
Sales should pick up now that Honda's stepped up the placement of its 30-second spot. You know, the one with the happy family driving through the countryside in a Clarity Plug-In Hybrid with a giant see-through D-cell battery looming behind them. Explaining the Clarity PHEV in 30 seconds is a pretty tall order. Showing a family of 5 riding comfortably inside while stating "it runs on electric and has gas--if you need it" followed by listing the car's 340-mile total range is the most one could expect to convey in 30 seconds. If someone is thinking about going electric, it will pique their interest.