Since we are talking other investments (which is good), I recently re-entered AAPL at 143. Hoping to get a ride to $200. I have always been too soon to sell my winners. Wish me luck

Last time I was in AAPL at $93 (big dip 2 years back), but exited at 137

Missed the big ride in the last 2 years.
Before that was at $99 pre-split back in 2008, when Josb said he has many billions and won't go bankrupt. Sold out at $200!
And AMZN? Got in at $40 in 2010. Sold out at $60!
Now, I don't know. Lost in this Wall St casino
143 seems rock bottom to me. On that basis seems excellent. The market as I read it is not in for a smooth ride, earnings are down and GDP likely the numbers next quarter are not good at all. So there is that to caution, but nevertheless I personally don't see a break through below that number. I would however no longer be married to apple like many investors become. This is a new apple which will not likely depend so much on buy backs to buoy the price. They are in a bit of trouble. Not cash or loan wise but the models are just not selling like they once did.
So any big rise I would exit and take profits. Yes few can call a top but you loose the risk of a downturn as well. I would not put a number to that rise. 60 increase on a now 200 stock what are we 30% ahead....what are you greedy? Take a 5 10 or 15 instead and hazard no risk. Where else can you get those returns on a one or two month investment, unless you are a loan shark or work for payday loans? Stop looking for the home run, they are few and far inbetween and largly not worth waiting around for.
6 more trades of 5% gain and you equal that 30. 5% is really not hard to find at all. Any upswing gives you that in many stocks.
The industry wants you in general to wait around for that home run. Which is why if you pay attention this is what they sound off about. But it is not the it for making money in the market.
400 out of 500 will rise 5% in a bull market in a few months time. about 5 will rise 30. Your chances of hitting the five are slim to none. And this is presently no longer a bull market. Yes you regret the miss of a swing that had home run written all over it but you are at the end of the day still counting your money. Which is not a bad place to be.
CSCO a good solid company appreciated after the crash a bit but pretty much traded sideways for a good five years or so. That is the type of thing you run into you put a number to a stock and wait around. Some times it never comes in. They came around in the end and it appreciated handily but that after figuring in five years of nothing, pushes that 30 down to 6 per year, which is not so handy at all, and if you sold in the five likely you lost money. In retail Kors is the same story and I could venture a hundred more.
KORS what a joke. KORS had years of solid good earnings everything clicking all the winter sales good, not a pip out of the stock depreciated actually significantly.
Then suddenly out of the blue the thing was on fire, rapid rises no one expected for really no reason.....
It was manipulated by large money interest to get some individuals a pay day. I have no doubt in that. And that is the rule in todays market not the exception. Things move for no known reason and do not move on things that should move them. This is notoriously bad the smaller the cap is. Smaller in size the more easy a thing is moved. Think they went private, I no longer follow them nor most of retail. Finding stocks that do what they should as per sales profit and earnings is now the trick. Things being so vastly manipulated.
Some stocks by size and ownership are more hard to manipulate but that bears study to find them. Apple is one, the only manipulation is by the company which is how it should be. Very hard for anyone to move apple for individual personal gain it is just really way to large with large individual interest of all sorts involved. Big players own apple it protects the small retail investor in a way. NO one can get to cute with it.
Some people model their investment strategy that way. They follow some big widely known of investors into stocks. It is not so much they like the trades, think they are great traders, but it protects in a way from things getting to cute. Six quarters of excellent earnings margin improvements hand over foot and not a blip on the stock, things like that they are protected against. To the inverse stocks appreciating for really no reason at all poor earning low profits.
There are always shorts and this and that some movement in stocks but it is kept to a low roar when large investors are about. Otherwise retail investors are at large what is eaten for dinner.
Any large investor by the sheer volume of their trades can move stocks many percents higher or lower on any given day week or even month. So they can create a short squeeze or a top at will basically. Which protects, like a hammer in the corner against gross overt assaults if things get down and dirty. So they tend to not be played with as others may be. They edge into stocks a little at a time over many months to protect against disruption of the stock by volume traded. But that is not required.