Polestar just keeping missing targets in the UK. The announcement, pre-production, of a 35,000 euro priced model, about £32,000 was never included in the UK sales launch. Instead low uptake was restricted to £46,000+ variants. Roll the clock forward to 2021. The UK government change subsidy financing levels from £40,000 down to a ceiling of £35.000, just a month prior to Polestar announcing a sub £40,000 variant of their Polestar 2. £39,900 isn't going to qualify for the new UK subsidy ceiling and will doubtless hamper UK sales uptake severely. I accept in world market terms, the UK is a minnow. The company still want to sell their cars here though. Their strategic marketing is falling far from the target.